Fresco Estate Exchange
Problem
International travel companies and hotel chains spend an average of 12 to 18 months and incur exorbitant legal fees to negotiate the cross-border acquisition of unique commercial real estate properties, largely due to volatile local pricing and opaque international negotiation channels.
Solution mechanic
A B2B digital marketplace that uses an algorithmic smart-contract system to auction unique commercial real estate assets, such as boutique resorts or tourist facilities, to international travel businesses. The algorithm dynamically adjusts reserve prices based on real-time market volatility, while integrated smart contracts track lease and ownership timelines to automate cross-border compliance. The platform makes money by taking a commission on every successful property auction sale and charging businesses a one-time purchase fee for access to proprietary market valuation reports on the listed properties.
Target audience
Acquisition managers at mid-sized international hotel chains and corporate travel groups seeking to purchase or lease boutique commercial real estate properties in emerging tourist markets.